The Hyundai Tucson came, saw and left India. Now in its next next generation, the new Tucson has not been officially confirmed for launch in the country. However multiple sightings of this CUV (crossover utility vehicle) suggest Hyundai is indeed interested to bringing back the vehicle to Indian roads. Now the Korean automaker plans to display the Tucson at the upcoming Auto Expo. This could be a good platform for the company to gauge customer feedback and conduct a small market survey to determine if they should launch the Tucson in India.
The Hyundai Tucson incorporates the Fluidic Sculpture design philosophy which has become common on Hyundai’s of today. A rival to the Honda CR-V internationally, if Hyundai go for local manufacturing, the company can instantly set the sales chart on fire by pricing the vehicle around Rs. 16 lakhs. This would also give the Mahindra XUV500 tough competition. Engines could be shared with the upcoming Sonata which would result in economies of scale. A market entry is yet uncertain as the Tucson will only be launched after the new Sonata and Elantra go on sale.
The Hyundai Tucson incorporates the Fluidic Sculpture design philosophy which has become common on Hyundai’s of today. A rival to the Honda CR-V internationally, if Hyundai go for local manufacturing, the company can instantly set the sales chart on fire by pricing the vehicle around Rs. 16 lakhs. This would also give the Mahindra XUV500 tough competition. Engines could be shared with the upcoming Sonata which would result in economies of scale. A market entry is yet uncertain as the Tucson will only be launched after the new Sonata and Elantra go on sale.
